Wednesday, December 3, 2008

Faqs in Seo

1 Explain the importance of domain name?
Ans: Domain name although the Age of Domain matters, search engines do not favor older and established sites with no recently updated content, it is better to have the content separated and have a different domain (preferably with the keywords in it) for different niches

2 From seo point of view, which is better - one big site or several smaller site?

Ans: If you have enough content in the same niche it is better to have it in one big site because first, this way the site is easier to maintain and the great number of pages is good for ranking high in search results. Many small sites allow to focus on specific niches, therefore compete for different keywords.


3 What are supplemental results?
Ans: Supplemental results are filtered by search engines in order not to spam users with similar pages that exist on one site or on several sites. that is why even though supplemental results are retrieved together with the main results, they are viewable only if you choose to look at them. (or) filtered results that are similar to the ones already shown.


4 What does “organic search results” mean?
Ans: It is the same as “natural search results”. This is the opposite to paid listings.


5 Google is gradually increasing the use of semantic analysis for determining search relevancy. Explain?
Ans: Semantic analysis uses not only keywords but synonyms as well in order to determine relevancy. If you have high keyword density (7-8% or more percent) but semantically the keywords measure very low (let's say, under 0.5%) you will not be listed in the top results. Although Google has been using semantic analysis as part of its algorithm for many years, it has recently began to increase its weight in the algorithm for calculating relevancy and by no means keywords have become obsolete. Actually, semantic analysis relies on synonyms and words related to the search string in order to determine the relevance for a particular page and since a keyword is a direct match of the search string, it can't be neglected. currently semantic analysis is still not the primary way of determining relevancy, so backlinks still are very important, lack of synonyms and related words generally suggests that the text is not written with humans in mind, but is aimed at search engines.

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